SportsHero (ASX code: SHO), one of the world’s first social networks dedicated to sports prediction that transforms the way fans engage with the sport they love, today marks its official launch into Indonesia with a fully localised user experience and user acquisition strategy, working with key local commercial partners.
The Indonesian version of the SportsHero platform is dedicated to football, catering to the millions of fanatical fans who follow the country’s most popular sport as measured by attendance, participation and revenue.
Indonesia has a population of 265 million people and according to Statista; in 2018 31.1% of the population will have access to mobile internet on their phones. That’s a staggering 82 million people, with a predicted 96.1 million active social media users (combination of mobile & desktop users).
This legion of football fans in Indonesia is expected to boost SportsHero’s global community of passionate users that aim to predict outcomes in sports games and top the platform’s leader board to win prizes of ‘money can’t buy’ experiences, merchandise and entertainment products via SportsHero’s localised e-store.
To activate SportsHero in Indonesia and rapidly engage with a substantial user base, SportsHero has partnered with two strategic partners. Mr Tri Putra Permadi, a leading Indonesian IT, social network and telecommunications entrepreneur will be SportsHero’s Official Indonesian Football Partner. Mr Putra will leverage SportsHero’s dynamic and evolving platform into his existing networks and strategic corporate relationships.
SportsHero has also partnered with Indonesian based PT Walletku Indompet Indonesia (Walletku), a technology partner that offers a payment platform and a range of digital products that includes prepaid mobile phone credit. Walletku’s payment platform has now been successfully integrated with SportsHero’s new Indonesian app to facilitate the sale of SportsHero tickets to Walletku’s users wanting to participate in SportsHero’s localised Indonesian competitions. This partnership provides SportsHero with the ability to monetise Indonesia’s passionate and substantial football fan base.
The advice given by Kalkine Pty Ltd and provided on this website is general information only and it does not take into account your investment objectives, financial situation or needs. You should therefore consider whether the advice is appropriate to your investment objectives, financial situation and needs before acting upon it. You should seek advice from a financial adviser, stockbroker or other professional (including taxation and legal advice) as necessary before acting on any advice. Not all investments are appropriate for all people. Kalkine.com.au and associated websites are published by Kalkine Pty Ltd ABN 34 154 808 312 (Australian Financial Services License Number 425376). The information on this website has been prepared from a wide variety of sources, which Kalkine Pty Ltd, to the best of its knowledge and belief, considers accurate. You should make your own enquiries about any investments and we strongly suggest you seek advice before acting upon any recommendation. Kalkine Pty Ltd has made every effort to ensure the reliability of information contained in its newsletters and websites. All information represents our views at the date of publication and may change without notice. To the extent permitted by law, Kalkine Pty Ltd excludes all liability for any loss or damage arising from the use of this website and any information published (including any indirect or consequential loss, any data loss or data corruption). If the law prohibits this exclusion, Kalkine Pty Ltd hereby limits its liability, to the extent permitted by law to the resupply of services. There may be a product disclosure statement or other offer document for the securities and financial products we write about in Kalkine Reports. You should obtain a copy of the product disclosure statement or offer document before making any decision about whether to acquire the security or product. The link to our Terms & Conditions has been provided please go through them and also have a read of the Financial Services Guide. On the date of publishing this report (mentioned on the website), employees and/or associates of Kalkine Pty Ltd do not hold positions in any of the stocks covered on the website. These stocks can change any time and readers of the reports should not consider these stocks as advice or recommendations.