Sportshero Announces to Launch in Indonesia with Localised Platform

SportsHero (ASX code: SHO), one of the world’s first social networks dedicated to sports prediction that transforms the way fans engage with the sport they love, today marks its official launch into Indonesia with a fully localised user experience and user acquisition strategy, working with key local commercial partners.

The Indonesian version of the SportsHero platform is dedicated to football, catering to the millions of fanatical fans who follow the country’s most popular sport as measured by attendance, participation and revenue.

Indonesia has a population of 265 million people and according to Statista; in 2018 31.1% of the population will have access to mobile internet on their phones. That’s a staggering 82 million people, with a predicted 96.1 million active social media users (combination of mobile & desktop users).

This legion of football fans in Indonesia is expected to boost SportsHero’s global community of passionate users that aim to predict outcomes in sports games and top the platform’s leader board to win prizes of ‘money can’t buy’ experiences, merchandise and entertainment products via SportsHero’s localised e-store.

To activate SportsHero in Indonesia and rapidly engage with a substantial user base, SportsHero has partnered with two strategic partners. Mr Tri Putra Permadi, a leading Indonesian IT, social network and telecommunications entrepreneur will be SportsHero’s Official Indonesian Football Partner. Mr Putra will leverage SportsHero’s dynamic and evolving platform into his existing networks and strategic corporate relationships.

SportsHero has also partnered with Indonesian based PT Walletku Indompet Indonesia (Walletku), a technology partner that offers a payment platform and a range of digital products that includes prepaid mobile phone credit. Walletku’s payment platform has now been successfully integrated with SportsHero’s new Indonesian app to facilitate the sale of SportsHero tickets to Walletku’s users wanting to participate in SportsHero’s localised Indonesian competitions. This partnership provides SportsHero with the ability to monetise Indonesia’s passionate and substantial football fan base.


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